Personal Blog — 2014

Overview

The first product shipped with real users. Designed entirely from scratch in Webflow's visual editor — not a template — using the CMS feature within weeks of its public launch. tawk.to live chat embedded via Webflow's custom code block created the first bidirectional user-author relationship surface. The need for an animated hero background couldn't be solved inside Webflow, so it was deferred and became the Trianglify jQuery plugin the following year.

Tech

Webflow CMS collections manage blog post content with dynamic page templates. tawk.to provides the live chat widget via a JavaScript embed injected through Webflow's custom code feature. The unified logo system — a master mark with a per-product derivation rule inspired by Adobe's product identity approach — was designed alongside this project and remained in active use for over a decade.